What Is Shopify Headless and Why It’s Not Just for Tech Giants
What Is Shopify Headless and Why It’s Not Just for Tech Giants
Online shopping has changed. It’s faster, more dynamic, and spread across more channels than ever before. Your customers might first interact with your brand on Instagram, browse products in your app, and finally place an order via your website. And they expect the experience to feel seamless every step of the way.
This is where traditional eCommerce setups often fall short. They were built for a simpler world.
Enter Shopify Headless — a solution that gives you the freedom to build a customer experience on your own terms, while still using Shopify’s trusted backend to handle everything from inventory to checkout.
Let’s unpack what it actually means — and why it might be exactly what your store needs.
The headless concept, explained simply
With traditional Shopify, your frontend (the d
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