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TRIAL 3 - Next level DRIVE – The Digital Revenue Initiative

TRIAL 3 - Next level DRIVE – The Digital Revenue Initiative

Published Jul 22, 2025 Updated Jul 22, 2025 Technology
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TRIAL 3 - Next level DRIVE – The Digital Revenue Initiative

Trial description

TEMS as a centralized environment for the collection, sharing, and analysis of data related to media trends and personalization services.


Objective

Enhance media companies’ capabilities in understanding media trends and providing personalized digital news products.


AI

AI-driven personalization service for enhancing the user experience by delivering more tailored and relevant news content to individual end-users.


Media and Techs involved

Deutsche Presse-Agentur and Schickler, other newspaper and media publishers.



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