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5 Proven ways AI support businesses’ marketing efforts
Published Sep 9, 2020
Updated Nov 27, 2021
Technology
2 min
Technology
Published Sep 9, 2020
Updated Nov 27, 2021
2 min
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5 Proven ways AI support businesses’ marketing efforts
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The concept of a cognitive technology capable of simulating human intelligence has moved from a theory to a real-world possibility. As artificial intelligence development evolved and is getting more sophisticated, marketing specialists' discussions have shifted from many ways of growing a brand to the many ways AI is shaping marketing, as well as its future impacts on the industry.
1- Real-time Data Processing and Sales Forecasting
AI Marketing is a method consisting of leveraging data and advanced AI analytics solutions to get accurate insights into a target audience. It gives marketing teams an edge by helping them aggregate and profile large datasets with little to no manual work.
As AI analyzes the data, it learns more about the customers and matches them based on the similarities.
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