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Never mind the cookies: how Google, Facebook, Amazon and co. dictate user behaviour with ads
Veröffentlicht am 16, Okt., 2023
Aktualisiert am 16, Okt., 2023
Technik
9 min
Technik
Veröffentlicht am 16, Okt., 2023
Aktualisiert am 16, Okt., 2023
9 min
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Never mind the cookies: how Google, Facebook, Amazon and co. dictate user behaviour with ads
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While action is being taken to increase transparency, the biggest digital advertisers still rely on intrusive practices to influence user behaviour. European data protection regulation may mitigate the issue, but so far enforcement is limited.
By Andreas Vou.
Published on 17 February 2021 at 13:20
Just about everyone is aware of internet cookies from the incessant messages that appear when opening up almost any website, yet the extent of their influence on users through behavioural data collection remains grossly underestimated, not only bearing various privacy concerns, but also social, political and even psychological threats.
Despite certain regulations looking to clampdown on intrusive practices, as we will cover, companies like Google and Facebook are
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